On-page SEO Optimization

At InnovationEgg our expert on-page SEO services go far beyond updating a few title tags. We perform an on-page SEO analysis for your site. Then, we’ll fix and improve every important thing that helps your website do better online:

Full SEO Audit

We begin with a complete SEO audit service. This is the foundation of smart on-page optimization. Our process includes:

• Technical SEO checks (site speed, crawlability, mobile-friendliness)
• Keyword analysis and page mapping
• Meta tag and content assessment
• Internal linking structure review
• Duplicate content and broken link scanning

As a technical SEO audit service provider, we use tools like Screaming Frog, Ahrefs, and Google Search Console to get the clearest picture of your site.

Keyword Optimization

We identify the right keywords, not just high-traffic ones, but those that align with your content and search intent. We:

• Research primary and supporting keywords
• Match them to the right pages
• Integrate them naturally without stuffing

Title Tags and Meta Descriptions

As you know your page titles and meta descriptions are super important for two reasons: they help people decide to click on your link, and they tell search engines what your page is about. We:

• Optimize titles for target keywords and search intent
• Keep character limits in check (under 60 for titles, 155 for descriptions)
• Write unique, clear, and relevant descriptions for each page

Header Tag Optimization (H1, H2, H3)

We structure your content so it’s clear for search engines and helpful for users, by:

• Ensuring every page has one H1 tag
• Structuring subheadings (H2s, H3s) to support content flow
• Using relevant keywords where it makes sense

Keyword Placement and Content Structure

We make sure to use the right keywords in your content, but in a way that sounds natural, not forced.

• We avoid stuffing keywords and focus on topic relevance
• Optimize the first 100 words of content (a known ranking factor)
• Use related terms (LSI keywords) to strengthen topical authority

Image Optimization & Media SEO

Images matter for speed and SEO. We make sure:

• All images use descriptive, keyword-rich ALT tags
• File sizes are compressed without losing quality
• Images are responsive and accessible

Internal Linking

Internal links guide both users and search engines. We:

• Add relevant links between related pages
• Use keyword-rich anchor texts without over-optimization
• Create logical page clusters to boost topic authority

URL Structure

We fix messy web addresses (URLs) to make them neat and follow the best rules for SEO:

• Short, readable URLs with target keywords
• Remove unnecessary parameters or dynamic strings
• Redirect or update broken URLs

Mobile Friendliness

More than 60% of web traffic comes from mobile. We:

• Fix mobile layout issues
• Optimize tap areas and font sizes

• Real-world mobile speed testing

Core Web Vitals & Site Speed

Google uses Core Web Vitals as a ranking signal. We optimize:

• Largest Contentful Paint (LCP)
• First Input Delay (FID)
• Cumulative Layout Shift (CLS)

Our website optimization services help you reach these goals by making code-level improvements, image compression, and better caching.

Structured Data & Schema Markup

We apply schema for:

• Articles
• Products
• Local businesses
• FAQs

Your site will appear more appealing in search results, thanks to special snippets that boost clicks.